Expanding operations in the UK, Europe, and globally for the production of cinematic and documentary works (both short and feature films) is a primary goal of Arta Film.
Meaning
ARTA
In Persian history, the name Arta has significant cultural and linguistic roots, originating from the ancient Iranian languages. It is derived from the Avestan word “asha” or “arta,” which translates to truth, righteousness, or cosmic order in Zoroastrian theology. The concept of arta was central to the Zoroastrian worldview, representing the moral and spiritual order that governs the universe, as opposed to chaos (druj).
Historically, the name Arta appears in the names of several Persian kings and nobility, such as Artaxerxes (Artakhshathra in Old Persian), meaning “righteous ruler” or “he who reigns through truth.” The name symbolized the king’s divine duty to uphold justice and maintain harmony in accordance with the sacred order.
Additionally, Arta is closely tied to ancient Persian culture and philosophy, emphasizing the values of truth, fairness, and the balance between humanity and the cosmos. Its influence extends beyond names, shaping the ethical and legal principles of the Persian Empire and its legacy in modern Iranian culture
ABOUT
ARTA
Expanding operations in the UK, Europe, and globally for the production of cinematic and documentary works (both short and feature films) is a primary goal of Arta Film.
Given the diverse backgrounds of its members and their simultaneous experience in artistic and cultural activities across the Middle East and Europe, Arta Film focuses on producing independent films with cultural and ethnic themes. The company emphasizes a deep understanding of humanity and shared interests, exploring the similarities and commonalities among Middle Eastern people and introducing them to the global audience.
As the official representative of Haurvatat Film (refer to www.haurvatat.com) in the UK, registered under number 16165537, Arta Film is dedicated to producing, collaborating on, and distributing works, as well as providing services to projects aligned with its overall policies and objectives.
Vision
''Bridging Cultures Through Cinematic Storytelling''
To craft films that transcend borders, blending the rich narratives of the Middle East with the universal language of cinema, fostering global understanding and cultural appreciation.”
This vision captures the essence of the filmmaker’s unique position, blending Iranian heritage, Middle Eastern expertise, and a global perspective while maintaining a professional and artistic appeal. Let me know if you’d like to expand or refine any section!